It's tough to create your own blog on Tumblr with so much competition. If you're looking for a creative way to start entrepreneurial ventures or would like inspiration from other bloggers, our guide is for you.

For years, Tumblr has been an anti-blogging platform with a high level of user engagement. In 2022, you’ll need to be focused on both blogs and social networking in order to be successful.

What is Tumblr?

Best described as a micro-blogging site, Tumblr is similar to other media. It offers a combination of WordPress, Twitter and Facebook. Follows in your feed show the content from the user's blog you follow. The video compilation demonstrates how Tumblr has evolved over the years and what new features users might find useful this far along in the future.

In 2007, Tumblr was founded. Currently there are over 474 million blogs on the site, with more than 172 billion posts published to date.

For time-conscious bloggers and business owners, Tumblr offers a handy way to share pictures, videos, and text posts with followers in the United States amounting to 50.3% of their users!

20 Things You Should Know About Tumblr as a Business

How to customize your Tumblr

The ability to set up an account lies at the core of Tumblr. Users can choose interests and themes, explore tag feeds for easily meeting like-minded people, or refine the color scheme for editing text posts.

Tumblr has certain requirements for users to check that they are not a bot, such as confirming your age and search for images containing cars, storefronts and roads.

Tumblr for Beginners and Business in 2022

Tumblr is a social media option with major benefits for bloggers. You can chat with like-minded people, share your ideas, and find inspiration as you explore Tumblr.

Here are the steps to get your Tumblr dashboard in order and take advantage of all the features:

Finding the right accounts to follow is crucial for creating your perfect feed on Tumblr for Beginners. That’s how easy it is to get started!

Why the dashboard is important

Experience Tumblr for beginners and business progression in 2022. With intelligent blogging, your blog feed is similar to Facebook where you will be able to see the latest updates and popular posts as they are uploaded through your accounts that you are following.

Learn how to start and scale a Tumblr account with Rachel Scrickey, author of Marketing Is For Losers. Learn what you need to know about building your business’s Tumblr page in order to attract customers.

Explore at the top of the screen is a good place to start exploring. Optimized for both business and casual exploration, you can use either the search bar or the Recommended For You option to explore activities happening on Tumblr nation.

10 facts about Tumblr

New on Tumblr? Here are some tips for using the blog:

Tumblr is a social networking site that, like many social networking sites, allows you to make all sorts of posts.  Photo posts, link posts, and more. However, Tumblr is actually quite intuitive—extremely visual in the sense that it greatly resembles Pinterest. This can provide an easy start point while making sure you take advantage of Tumblr’s intuitive nature when creating your posts.

Setting up your account on Tumblr is quick and easy with the help of their top navigation menu. The home feed gives you everything that has been published on the site, while Explore is an index of blogs you haven't subscribed to yet. Furthermore, inbox permits users to exchange direct messages, personal activity stores posts specific to your own blog, while account settings allow you to sync any consistent uploads across your smartphone and desktop.

Newcomers to using the Tumblr platform will likely make typical mistakes such as forgetting their hashtags

But what really separates Tumblr from the competition is hashtags. They're more than just identifiers at a surface level: they're opportunities to provide details on what (or whatnot) you want to share. Use multiple tags and make sure they align them with your content -- without fail!

Tumblr is a vastly untapped marketing channel that many marketers overlook. This platform is well attached to its community and has a loyal following. When posting on Tumblr, it’s important to use broad hashtags and be patient when exploring the channel to see what works best.

When adding hashtags to Tumblr posts, use commas to separate them. There are no spaces between the hashtags as they appear in your post.

To have your content reshared by other Tumblr users, do not rely on hashtags. You need to create a business in which your content stands out and does not require connections or hashtags for people to see it.

With hashtags, organizing your thematically-focused page becomes easy. When tagging posts, there is an automatically generated list you can use -- making the task that much simpler.

Hashtags Example: Disney Plus March 2022 Guide @ Tumblr

Customizing the design of your blog

One major difference between Tumblr and other social networks is customization. Users can choose between a free theme or paid premium option for their “rooms”, but the free themes are limited in what you can do to customize them.

Twitter can be complicated to use, but through this blog post I hope to clear up some misconceptions.

In 2022, Tumblr will focus on business and communications with their newest tools.

Tumblr makes switching your theme simple and changes the appearance of the page, rather than just the content. There are many themes to choose from, so you can customize your Tumblr feed instead of opting for one of the prebuilt templates.

In 2022, all your social media needs will be fulfilled by Tumblr. The customization options on this platform are endless which means your perfect business account is closer than you think.

If you're using Tumblr for the first time, follow these steps to get started; click on Themes and browse through Categories. From there, you can choose between free or premium Tumblr layouts.

Once you’ve chosen your Tumblr theme, click Preview to see what it will look like. Once you’re happy with the look of your blog, click Install

Select a theme that corresponds to the type of content you want to share. A grid theme is appropriate for a photo-only blog, but for a blog with a lot of text, try a one- or two-column flexible theme that is easy to modify and update.

If you are confident in your theme and want to edit it on your own, Tumblr is an option. If you would rather not, it’s fairly straightforward to change the design of content you post by referencing Tumblr’s guide on editing themes.

Advice from Magdawal on how to stay active on Tumblr

Discover social media trends and best practices to get your business succeeded on Tumblr in 2022 with help from the first blog article. Read pointers on Tumblr's dashboard, reblogging and finding quality blogs to follow.

Featured in the post are insights on Tumblr’s future, one of which is that there are unspoken rules. There is a high chance that people will follow you back if they have also followed you.

Once you decide on a blog to follow, find it in the Tumblr Recommended For You section and follow by clicking Follow in the upper hand corner of the page. Repeat this tasks as needed with other blogs that might be of interest to you.

The key to staying active on Tumblr is liking other posts as well.

Use two arrows in the bottom right corner of a post to reblog it. You can follow a filtered feed of posts, like only GIFs, quotes or YouTube.

What are pro firms doing on Tumblr right now?

In the starter post for this blog, we touched on Tumblr, but it deserves its own chapter. The key point with Tumblr blogging is curation - you have to have a cohesive theme throughout your blog as it is all about Tumblr as a platform. This includes not just images and videos, but also how your layout and navigation looks.

Find this example by HerEagleRunAway on how to start a business blog. From customizing templates to simplified design, Tumblr is the perfect place.

To create content that stands out, you could use over 2000 graphics created for any mood or idea to inspire potential re-bloggers. Spark ideas and reach new audiences by customizing your spread-- and all this without having to spend hours figuring out what to post and when!

If you’re really organized and could use several blogs, there’s a convenient way to curate multiple pages. Simply go to Dashboard on your account page and click Create a New Blog on the left navigation menu.

How to use Tumblr for business and future

Yes, Tumblr can be used to promote your company's brand. Drawn-out captions too often detract from conversations on Tumblr, but images make it easier to share content. With this in mind, users should design branding campaigns that are native to the platform — no detailed explanations or labels required.

You act research when using Tumblr for business. Look into your competitors to see what they are doing well and create a strategy for your blog that improves on that success. Determine what types of posts are successful and popular in your industry, and publish those on your new blog instead of generic material.

Tumblr for beginners is still a solid platform for attracting a young demographic. Marketers should craft content that engages their audience, has interactive elements and does not overly promote viral branded posts. Be creative.

The only time things you post should have a branding is when your content's target audience is specifically looking for designs, posters, bookmarks, and more. Content about personal stories, images of inspirational words, and the occasional review is ideal for Tumblr.

Tumblr is all about visuals to help you build a successful brand by integrating it with humor. Following these steps can help you build a business in the platform:

Expand your Tumblr account and start exploring

If you’re worried about the time commitment of following blogs on Tumblr, the “Explore” icon allows easy discovery of trending content. You can also use search to find posts pertaining to specific keywords and browse people you already follow.

The most popular articles on Tumblr

First time users of Tumblr may be concerned if they can’t find what they're looking for on the platform.

With business evolving and a constantly-changing customer demographic, it’s not surprising that companies must reinvent themselves. The Tumblr 2020 initiative is building on vulnerabilities of our platform to include user feedback, digital product bells-and-whistles, global responsibility, doubling down on simplicity and more.

How to repost content for beginners

The reblog button is the best option for paying tribute to an original Tumblr poster. It acts like a retweet button on Twitter and shares your comment in your own feed. The more content you have in your feeds, the better chance you have of acquiring followers.  Whether you're a writer or an artist, an inspiration or individual creations-Tumblr offers success in taste.

Keyboard shortcuts to save time and typing on Tumblr

Who says you have to know Tumblr before 2018? Start with these 3 shortcuts, and then start looking at the rest of the site.

A guide to anticipating the future of business through Tumblr

J: Inspiring Ways To Use Tumblr In Your Business

Follow these K-Instructions to use Tumblr

How will content marketing change in 2022 with the introduction of Tumblr?

Tumblr is less busy than Facebook and Twitter for businesses, which means there is more room for your posts to be seen. With greater detail in the profile, you may also place sponsored ads.

It is possible to generate viral posts on Tumblr only if you have used a popular topic or established yourself as a player. Content with hundreds and thousands of reblogs is not uncommon because the visitor spends no time browsing the page- she scans dozens of posts at breakneck speeds.

Twitter and Facebook users will also be able to post content in a screenshot format, boosting their overall social media activity

Useful Resources:

https://magdawal.tumblr.com/post/677099031191846912/netflix-split-account-guide

https://nonstopbinge.tumblr.com/post/671722023326793728/sounds-like-a-split-family