For businesses looking to increase their consumer base and sell specialized products and services, the internet is a key avenue. Using online platforms, you may build both a website and an online store, increasing brand recognition and product visibility.

For considerable mobile and social reach, these platforms make use of evolving technology and communication channels. To take advantage of e-commerce, the platforms you use must adhere to the guidelines of your business strategy. The five platforms listed below are the finest ones for organizations looking to enhance their digital marketing efforts and revenue, despite the fact that there are numerous possibilities.

1. Shopify

Shopify is the most complete and feature-rich platform currently on the market, with millions of merchants in 170 nations. Also, it generates $444 billion in worldwide economic activity and 10% of all e-commerce in the United States.

Many tools are available to support your store on Shopify. You could, for example:

• Products and services can be provided both offline and online.
• Interact with a variety of social media platforms like Facebook, Instagram, and Pinterest as well as online merchants like Amazon.
• Use more than 100 payment processors, including Shopify Payments and Google Pay.
• Use the integrated abandoned cart recovery to complete incomplete sales.
• Offer customers vouchers for discounts
• Create online invoices with Shopify, monitor payments, and benefit from SEO help.

2. Wix

To give your eCommerce website the best features, you may install other applications like Wix Shops and Ecwid. Ecwid enables you to sell goods on Facebook and Instagram, and Wix Stores lets you provide discounts and send buyer confirmation emails automatically. When you learn how to build a site and operate a business simultaneously, you can manage your website while on the go and receive fantastic value for your money.

3. BigCommerce

The solution that is most compatible is BigCommerce.This hosted e-commerce platform can be utilized as a full SaaS solution or as a shopping cart for many types of websites. Due to this, it is frequently compared to Shopify.

This platform includes strong store management capabilities with a large range of tools and features like promotions, options for handling returns, coupons, discounts, and more. BigCommerce provides customers with instant quotes and rate estimators for a variety of shipping options.

4. Weebly

There aren't many eCommerce platforms that offer better value than Weebly. It offers four e-commerce-specific price plans with features like email marketing and Google AdWords credits.

The ideal strategy will depend on your company. You are allowed to sell up to ten products on the basic plan. You can sell an unlimited number of products using the business plan without worrying about transaction costs. Only the most expensive option, the Performance Plan, offers features like abandoned cart recovery, gift cards, and real-time shopping rates.

5. Volusion

This platform is a hosted, cloud-based choice that enables you to create customer accounts, securely store customer information, and simplify the buying process.

Volusion features a thorough site search feature along with eCommerce and product management facilities like rich text product descriptions, native fulfillment choices, and subscription or loyalty options. Using Volusion, you can drag and drop your website and edit it on the fly. It works with numerous payment processors, including Apple Pay, PayPal, and Stripe.

You can learn all of these once you have achieved the digital marketing course. Digital marketing is not only for the job seeker it is also for the business holder and you can save money by doing it by yourself so join the Digital Marketing Training in Gurgaon and do it yourself.

Cheers to the digital marketing family.